LAND ROVER CELEBRATES 70 YEARS OF ALL-TERRAIN ADVENTURE WITH TREK TO THE ‘LAND OF LAND ROVERS’

70th anniversary celebrations
  • Land Rover continues its 70th anniversary celebrations with a visit to a remote location deep in the Indian Himalayan region also known as the ‘Land of Land Rovers’
  • A fleet of classic Series Land Rover models dating from 1957 provides a vital transport link between Maneybhanjang and Sandakphu in West Bengal
  • The village of Sandakphu sits at an altitude of 3 636 m and is accessible by a steep and rocky track using a fleet of 42 thoroughly well-maintained Series Land Rovers
  • Watch the film here: https://youtu.be/YNXU1IR2LR8

 

Maneybhanjang, West Bengal, India, 08 August 2018 – Land Rover took its 70th anniversary celebrations to new heights by visiting a remote rural community in West Bengal that relies on a fleet of classic models for its very survival.

 

Known as the ‘Land of Land Rovers’, the rural location deep in the Himalayas is reliant on a fleet of meticulously maintained Series Land Rovers dating back as far as 1957.

 

A film has been released that highlights the spectacular 31 km journey made often by residents of Maneybhanjang in West Bengal, India to Sandakphu for their means of living. Towering gradients, rock-strewn pony tracks and treacherous weather are just some of the hazards faced on a daily basis by the residents and their Land Rovers on the journey to the hilltop village, which sits at an altitude of approximately 3 636 m.

 

Land Rover’s team visited the remarkable collection of Series models, which provides a vital role for the community as reliable and unstoppable all-terrain transport.

 

This year marks 70 years since the original Land Rover made its debut at Amsterdam Motor Show in 1948. Land Rover is marking this milestone with a series of celebrations throughout 2018, including a special broadcast, record-breaking convoys and a display in London’s Design Museum.

 

 

See the film here: https://youtu.be/YNXU1IR2LR8

 

 

/Ends

 

 

70 YEARS OF LAND ROVER

 

TIMELINE

 

1948    Land Rover Series I launched at the Amsterdam Motor Show

 

1953    Long Wheelbase version of the Series I is introduced

 

1956    Oxford and Cambridge teams complete on London to Singapore expedition in Series I

 

1958    Land Rover Series II unveiled with more refined design

 

1970    Original two-door Range Rover (the Classic) goes on sale

 

1971    Land Rover Series III launched

 

1972    Range Rover crosses Darien Gap on 18 000-mile Trans-America expedition

 

1976    1 000 000th Land Rover built

 

1979    A Range Rover wins the inaugural Paris-Dakar rally (and again in 1981) 1981 Land Rover begins legendary partnership with Camel Trophy

 

1981    Four-door Range Rover released

 

1989    Land Rover Discovery, the third Land Rover model, goes on sale

 

1990    Original ‘Landie’ relaunched and renamed Defender

 

1994    Second generation Range Rover launched

 

1997    All-new Freelander is unveiled with innovative new technology: Hill Descent Control

 

2001    Third-generation Range Rover with all-round independent air suspension revealed

 

2003    Inaugural G4 challenge sees 16 teams traverse USA, South Africa and Australia

 

2004    Range Stormer Concept previews performance Range Rover and three-door body

 

2004    Discovery 3/LR3, the third-generation Discovery, launched at New York Motor Show

 

2005    All-new Range Rover Sport unveiled

 

2006    Freelander 2/LR2 launched. The first Land Rover to be manufactured at Halewood

 

2008    LRX concept car previews design language of a new luxury compact SUV

 

2009    Fourth generation of the Land Rover Discovery introduced

 

2010    Range Rover Evoque, the world’s first luxury compact SUV, makes global debut

 

2012    Fourth-generation Range Rover introduced – the first all-aluminium SUV

 

2013    New generation of Range Rover Sport unveiled at New York Motor Show

 

2014    SV (SVO) division is officially launched

 

2014    Range Rover Sport SVR debuts, the fastest, most agile, most powerful Land Rover

 

2014    Discovery Vision Concept previews design vision for new family of Discovery vehicles

 

2014    Launch of Discovery Sport, a new premium compact SUV with 5+2 seating

 

2015    Trio of end-of-line Defender editions revealed with biggest sand drawing in UK

 

2015    Exclusive Range Rover SVAutobiography long wheelbase launched in New York

 

2015    Evoque Convertible becomes world’s first luxury compact SUV convertible

 

2015    One-of-a-kind Land Rover 'Defender 2 000 000' sells for £400 000 at charity auction

 

2016    Last Defender rolls off the production line

 

2016    All-new Discovery with world-first remote Intelligent Seat Fold technology launched

 

2017    Land Rover launches the fourth Range Rover, the Velar

 

2018    Limited Edition Range Rover SV Coupé debuts at Geneva Motor Show

 

2018    Land Rover marks 70th Anniversary on 30 April with celebratory broadcast